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website development
We developed websites for Gym Wizard, MediWizard and Yorx, giving each brand a focused service offering.
How CWJ Media built and maintains three specialist brands for Gym Wizard, each with a distinct voice and target audience.
Managing three brands with different audiences is complex, but CWJ Media makes it look easy. They understand our industries and give each brand a distinct voice while maintaining a consistently high standard. Proactive and easy to work with, they feel like an extension of our team.
Gym Wizard, MediWizard and Yorx provide specialist reupholstery for the fitness, healthcare and commercial sectors. CWJ Media developed and now manages each brand’s distinct identity, website, voice and content strategy. This connected approach allows all three brands to reach their respective audiences while benefiting from shared marketing planning, content production and expertise.
We created distinct identities for all three brands, each carefully tailored to its specialist market and target audience.
We developed websites for Gym Wizard, MediWizard and Yorx, giving each brand a focused service offering.
We created content pillars supported by blogs, social media posts and email newsletters, adapted to the audience, services and voice of the individual brand.
We filmed and published videos at customer sites and the company’s workshop, showing the refurbishment process, workmanship and completed projects for Gym Wizard and Yorx.
A dedicated Yorx brochure was created to help present the brand, services and project experience during direct sales activity.
We operate as an extension of your team, providing strategy, execution and reporting across every channel.