• project
    MRMS

Building better campaigns through collaboration.

How CWJ Media worked alongside MRMS to strengthen its website, structure its service messaging and build visibility across search, social media and video.

% increase in website users

% increase in average blog views

% increase in search traffic

MRMS
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Tom Persson Managing Director

the brief.

MRMS provides specialist wastewater and infrastructure services to water companies, utilities, tier-one contractors, housing authorities and other organisations across the UK.

With multiple disciplines and service areas to communicate, the company needed a clearer digital structure that could help customers quickly understand its capabilities while supporting more targeted marketing campaigns.

Our aim was to build upon the existing MRMS website, strengthen its search visibility and develop a connected content operation across its website, social media and video channels.

01
website development

Working with MRMS’s IT department, we expanded its website, clarified complex services and created dedicated, search-optimised pages supporting targeted campaigns across multiple channels.

02
Search & AI overview optimisation

We optimised MRMS’s website for high-intent searches and AI Overviews using structured schema, clear headings and authoritative content addressing customer questions.

03
content ecosystem

We developed service-led content pillars that shaped blogs and social campaigns, helping MRMS promote multiple disciplines clearly and reach the right audiences.

04
videography & photography

We filmed MRMS teams and equipment on-site, creating long-form videos, social content, and static and drone photography for use across marketing channels.

the results.

% increase in website users

% increase in average blog views

% increase in search traffic

more than a campaign.
an embedded marketing department

We operate as an extension of your team, providing strategy, execution and reporting across every channel.

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