02
search & AI visibility
Technical and off-site SEO, content and digital PR driving rankings, traffic and visibility in traditional search and AI overviews.
From website redevelopment to full-service marketing department
How CWJ Media partnered with Watsons Building Services to transform their digital presence and build long-term growth across every channel.
% increase in website traffic
Top 1 keyword Rank in google
Top 10 Keyword Rank in google
CWJ Media has become a valued extension of our business, strengthening the Watsons brand, improving our marketing presence and generating new opportunities. Their support allows our management team to focus on delivering projects and growing the business.
Dean Peltier
Managing Director
the brief.
Watsons Building Services is an established mechanical and electrical contractor delivering building services projects across the UK.
Watsons needed a clearer brand, a modern website and a stronger way to present its expertise.
Our aim was to build a connected marketing operation that would improve visibility, demonstrate technical knowledge, support sales activity and generate opportunities in priority markets.
01
website & brand
A strategic website rebuild with a clear user journey, sector-led content and a brand that reflects Watsons’ expertise and professionalism.
02
04
videography & photography
High-quality visuals that showcase people, projects and processes, building trust and strengthening the brand.
05
localised marketing
Targeted SEO and content campaigns building visibility and leads in the Manchester market and surrounding areas.
outcomes
Results that drive real growth.
% increase in website users
% increase in search users
top-eight keywords
% increase in social traffic
more than a campaign.
an embedded marketing department
We operate as an extension of your team, providing strategy, execution and reporting across every channel.